What are marketing qualified leads?
A marketing qualified lead (MQL) is a lead considered more likely to become a client compared to other leads based on lead intelligence, often reported by closed-loop analytics.
FinServe provides marketing qualified leads to select business finance clients through our re-marketing and advertising planning programs. Our program creates marketing qualified leads which are of quality far exceeding that of leads provided by most lead companies. In this program we work as an extension of our client’s company. Our staff becomes an outsourced marketing team that generates applicants through online marketing campaigns designed to promote their brand, not FinServe.
FinServe uses preferred marketing automation partners for our programs. We’d be happy to provide some recommendations to get things started.
FinServe only provides this program to select companies in the business finance industry because this program is offered heavily based on performance. It’s extremely important to us that we partner with a client who can have success with our systems. There are certain criteria we look for when considering a partnership with business finance companies. We would be happy to discuss some of the criteria and explore a relationship with you. If you are interested feel free to fill out the form below or call us (989) 448-4003.